Grab and go conversation starters, prospecting, presentation and closing resources.

Increase Consumer Awareness

Share and help your clients see the value of life insurance.

Visit Consumer Page

Campaign Planner

Relax and let us take care of the plan; plug these daily posts into your social media channels and look like a LIAM Pro!

Social media calendar

Newsletter content

Email content

You should consult with your firm’s compliance department and be fully aware of their policies and procedures before you engage in any social media activities or alter your public profile.

Lead Generation Programs

Identify sales opportunities with existing and prospective clients; then reach out and make the sale

Exploring the Market

New Opportunities
Who do you know? Identify Clients
Market Education
Bonus Multipliers – IUL White Paper
Bonus Multipliers – IUL Presentation
Plan for 100

Client Engagement & Prospecting Playbook

Beneficiary Review
Client Workbook
Training Guide
Policy Review
Financial Professional Training
Consumer Prospecting Worksheet
Consumer Prospecting Letter
Consumer Prospecting Flyer
Tools
Needs Analysis: Financial & Insurance
Consumer Income Replacement Breakdown

Videos

AIG consumer education videos; promoting the value of Life Insurance

5 Simple Steps to
Life Insurance

How Much is Right for Me?

Which is Right For Me -
Perm or Term?

Living Benefits Life Insurance

Do Both Spouses Need
Life Insurance?

Road to Retirement

Understanding Life
Insurance Claims

Life Insurance Claims
Insider Story

Graphics

A picture is worth 1,000 words... Post these conversation starters to your websites, in social media, and emails #LIAM

To save and use: right click your desired graphic, and select “save image as...” to your PC, or drag & drop the image onto your Mac desktop.
infostats 

More people protect their “things” than their loved ones »

Many Americans will be spending 20+ years in retirement »

$0 - The amount of retirement savings a typical American worker has »

47% - The rise in home mortgage debt »

Half of people put expenses like cable ahead of life insurance »

80% of older adults have at least one chronic disease... »

One out of every four 65-year-olds will live past the age of 90 »

Nearly 50% of people retired earlier than expected due to health problems »

54% of Americans would have trouble paying living expenses »

Unsure how to use graphics? Refer to one of the suggested use documents in the Campaign Planner section for additional details.
Banners 

You’re never too young for
life insurance »

Life Insurance is an
unsung hero »

Life insurance is for the
people who live »

Family is not an important thing, IT’S EVERYTHING »

Infographics 

Life’s unexpected expenses »

Life Insurance = Big Expense? »

Calculators

Use these calculators by inputting as much, or little detail available to estimate client’s life insurance needs

Simple Life Insurance Calculator »

Basic Income
Replacement
Calculator »

Detailed Life
Insurance Analysis
Calculator »

View more calculators available for concepts like retirement planning, family care planning, asset management, and small business owners needs. »

Flyers

Life insurance sales ideas for use with clients anytime – for any product

Individual vs Employer Life Insurance

Determine Right
Amount of Insurance

A Lifetime of Income

Life Insurance for College
& Retirement Funding

Life Doesn’t Stand Still

Life Insurance for
Single Parents

Life Insurance with
Mortgage Protection

Additional Life Insurance
at an Older Age

Checklists

Major life events can feel less overwhelming simply by sharing these handy lists with clients; which also help promote the value of Life Insurance!

Marriage

College Education

Re-Marriage

Death

Childbirth

Divorce

Retirement

Home Purchase

Life Happens

Compelling life insurance awareness marketing resources in a consumer-friendly format.
Visit the Life Happens page for even more resources!

The Reality of Life

Mission of Love Testimonial

True Cost Video

4 Reasons You Need Life Insurance

A Final Gift Testimonial

A Promise Kept

AIG and its member companies are not affiliated with Life Happens. The information contained on this website may not necessarily represent the opinion of AIG and its member companies.

Multicultural | 多元文化資源

CONSUMER VIDEOS

Which is Right For Me -
Perm or Term?

Chinese
Korean
Vietnamese

Matt –
How Much Do I Need?

Chinese
Korean
Vietnamese

Kim – How Much is
Right For Me?

Chinese
Korean
Vietnamese

Do Both Spouses
Need Life Insurance?

Chinese
Korean
Vietnamese

Understanding Life
Insurance Claims

Chinese
Korean
Vietnamese

ADDITIONAL RESOURCES

Yanli 的故事

李覓希的故事

Amie Tan 的故事

退休之路

針對重大生活事件的有用清單
婚姻
購房
離婚
分娩
大學教育
為死亡做準備
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